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Limited Budget Marketing

How to handle negative comments on social media

How to Handle Negative Comments on Social Media

As a business owner, marketing professional or employee, you’re responsible for portraying your company’s brand and image in the best possible light, both online and offline. That means that you’re often the first line of defense against negative comments about your brand. Instead of shying away from trolls and bullies, we need to be willing …

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Competitive Analysis

What is a competitive analysis and how to conduct one

  Companies do not operate in a vacuum; they compete with other firms for market share, customers, and profits. Competition in today’s marketplace is fierce. A competitive analysis helps you understand the competitive landscape and ensures that you stay ahead of competitors while also providing insight into what they are doing right, where there are …

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Good Marketing Bad Marketing

How to tell the difference between good marketing and bad marketing

If you’re a business owner or marketer, the chances are good that you’ve seen some bad marketing in your time. Maybe it was an ad that didn’t resonate with your target audience, or maybe it was a social media post that just didn’t feel authentic. A lot of times bad marketing isn’t quite as obvious …

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crunch marketing scams

7 Common Marketing Scams and How to Avoid them!

The world we live in is crazy, we are inundated by nonsense, and there are scammers everywhere. They come at us from all angles and sometimes create an absolute nightmare in our lives and our businesses. After hearing and experiencing some of these common marketing scams with our clients and even our own business, we …

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Sales Funnel that works

How to build a Sales Funnel that works for Free!

Have you ever heard of a Sales Funnel? They rarely get the credit they deserve, but are the easiest path to new customers. Sales funnels help convert leads into sales, and sales increase revenue. It is that simple, done right, they are a license to print money, done wrong they are a waste of time …

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Local SEO

Simple Local SEO Strategies for Small Businesses

Local SEO Strategies that will get you ahead of the competition The competition in local SEO is fierce and it’s a lot more complicated than just getting your website to rank on the first page of Google. If you’re a small business owner, it can seem like there’s no real way to compete with the …

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Organic Marketing Canada

How to take advantage of Organic Marketing for your business?

Organic Marketing for your Small Business in Canada Every business owner faces the same issue. What is the best way market my business, services, and products? There is nothing but options out there, so how do you choose the best option that won’t bust the budget? There are several ways to get more attention, grow …

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IS Ecommerce right for your business image

Is Ecommerce right for your retail business?

Ecommerce is changing the way we shop and pay for goods and services, growing rapidly in recent years because it offers consumers several advantages over traditional shopping methods. You may have found yourself asking if ecommerce is right for your business. The decision to start using Ecommerce can be overwhelming and you may be feeling …

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Marketing Strategies Saving Money - Blog Header

Marketing Strategies – Saving Your Business Money

Would you build a new home without a blueprint? Most wouldn’t be able to even assemble their Ikea furniture without the instructions. (I’m one of them). What does this have to do with anything you ask? Well, it’s very similar to your businesses marketing strategy. The comprehensive plan formulated particularly for achieving the marketing objectives …

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Free/Low Cost Tools To Help You Manage Your Business

There is no question that digitization has changed how businesses conduct daily operations. Today we have a plethora of digital tools which give us a highly operational convenience and lower production costs. If you want your business to be successful, you can’t ignore the role of these tools. All you need to do is analyze …

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