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Small Business Tips

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Crafting an Irresistible Offer

You’ve probably heard the saying that you should “give away the steak and sell the sizzle.” Well, the same thing applies to your business. While it may seem counterintuitive, offering irresistible offers can help you grow and scale your business. In this article we’ll define what an irresistible offer is as well as explain how […]

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The Remix – The Art of Repurposing Content

It’s no secret that creating new content is time consuming. It takes hours, if not days or weeks, to write a blog post or article. It can take even longer to design it and get it ready for publishing. And every time you do this, you’re also losing an opportunity to reuse some of your

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UGC is taking the internet by storm

and we think you should try it User Generated Content (UGC) is all the rage right now. You’ve probably seen the term thrown around a lot, and maybe you’re wondering what it means or whether it’s worth your time. As someone who spends their days entrenched in the ever-changing world of digital marketing and content

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Let’s talk about Internet Marketing

The internet is an amazing tool for businesses. But if you don’t have the right plan and strategies in place, it can lead to disaster. As a business owner, it’s important to know how to use the internet effectively so that your company can reach new customers and grow. Here are some tips on how

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Organic vs paid marketing

The Ultimate Battle – Organic vs Paid Marketing

The age of digital marketing has brought with it a new set of acronyms: SEO, PPC, and SEM. These terms may be familiar to those who are already immersed in the world of digital advertising. For everyone else, though, these three letters might as well be a foreign language. If you’re just starting out in

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7 Website Tips for Small Business

Small businesses tend to struggle getting noticed online, which means they don’t get the exposure they deserve. You’ve probably noticed this yourself: when you think about businesses in your area or companies that offer the same type of products as yours, how many come to mind? If you’re like most people, it’s probably not very

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Great Copy Writing

The Lazy Guide to Great Copy Writing

Do you struggle with writing copy? Having trouble coming up with ideas and copy that does what you hope it will? Me too! Full disclosure, I have always dreaded writing copy, I dodged it like it was a missile. This is embarrassing to admit but I have always struggled with writing. I had trouble connecting

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7 Common Marketing Scams and How to Avoid them!

The world we live in is crazy, we are inundated by nonsense, and there are scammers everywhere. They come at us from all angles and sometimes create an absolute nightmare in our lives and our businesses. After hearing and experiencing some of these common marketing scams with our clients and even our own business, we

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Sales Funnel that works

How to build a Sales Funnel that works for Free!

Have you ever heard of a Sales Funnel? They rarely get the credit they deserve, but are the easiest path to new customers. Sales funnels help convert leads into sales, and sales increase revenue. It is that simple, done right, they are a license to print money, done wrong they are a waste of time

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Local SEO

Simple Local SEO Strategies for Small Businesses

Local SEO Strategies that will get you ahead of the competition The competition in local SEO is fierce and it’s a lot more complicated than just getting your website to rank on the first page of Google. If you’re a small business owner, it can seem like there’s no real way to compete with the

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